ATARI CORP. INKS LICENSING AGREEMENT WITH ACTIVISION INC.; DEAL YIELDS RELEASE OF CLASSIC ATARI TITLES FOR PCS

SUNNYVALE, Calif. July 17, 1995 Atari Corp. Monday announced the finalization of a contract with Activision Inc., a Los Angeles-based leader in software development.

Atari's pact with the prestigious developer will bring consumers classic Atari titles in multiple formats. The agreement will also result in the release of the all-time American favorite, "Pitfall: The Mayan Adventure," for Jaguar 64.

"Our collaboration with Activision will offer exciting entertainment for both Jaguar 64 consumers and PC users," said Ted Hoff, Atari's president of North American operations. " 'Pitfall' is a fine example of our continued commitment to provide Jaguar gamers with top-quality titles."

The release of "Pitfall: The Mayan Adventure" for the Jaguar 64 system will be an ideal showcase for the extensive capabilities of this advanced home entertainment system. "Pitfall" reflects the power of Jaguar's superior 64-bit technology, resulting in brilliant color, intense speed and stereo sound. The jungle adventure game has a target ship date of mid-September.

Numerous Atari classic games will soon be available to PC users when Activision releases "Atari Action Pak II" for single-user IBM and PC-compatible computers. The special "Pak" will also provide consumers with PC versions of such memorable Atari titles as "Air Sea Battle," "Breakout," "Super Breakout," "Space War," "Surround," "Millipede," "Combat," "Yar's Revenge," "Canyon Bomber," "Gravitar," "Maze Craze" and "Night Driver."

The "Pitfall" release under the Activision agreement is one of the many exciting games for the Atari Jaguar 64 library, which will approach 100 titles by the end of the year. The expanded library will include CD titles for the much-anticipated Jaguar CD system, which will be shipping in August.

For more than 20 years, Atari has provided consumers with high-quality, value-priced entertainment. Atari markets Jaguar, the only American-made, advanced 64-bit entertainment system, and is located in Sunnyvale.