JAGUAR HITS ROAD WITH E.G.M. SUPERTOUR '94; ATARI WOWS SERIOUS GAMERS WITH 64-BIT ENERGY

CHICAGO June 23, 1994 Atari Corp. announced today that it has hit the road with a summer long exhibition of the Atari Jaguar in many popular shopping malls across America. The SuperTour '94 is the second annual tour co-sponsored by Electronic Gaming Monthly (E.G.M.); an excellent source of information covering the explosive world of video games. The show tour is also sponsored by Hero Illustrated; the number one name in comic guides. 

SuperTour '94 offers an opportunity for merchants and enthusiastic game players to see, feel and hear the newest innovations in gaming entertainment including the Atari Jaguar, the world's first and only 64-bit interactive multimedia home entertainment system. The Jaguar and compatible game titles have been awarded multiple awards for technical achievement, design and innovation worldwide.

"We want gamers to compare our system with others," states Sam Tramiel, president and chief executive officer of Atari Corp. "The E.G.M. SuperTour encourages those comparisons with side-by-side competitions and demonstrations. Comparisons always sell more machines for Atari."

The E.G.M. SuperTour '94 is scheduled through September in shopping malls from Charlotte and Orlando to Los Angeles and Seattle; with cities like Chicago and Denver along the way. The show attracts gamers and comic collectors with a wide variety of contests, games and prizes including a full-size professional pinball machine. 

"We are getting flooded with calls," notes Donald Thomas, director of Customer Service for Atari Corp. "Gamers want us to know that they saw the Jaguar at some of the preseason shows and their nearest store sold out already. They want to know where to find more."

The SuperTour '94 show schedule may be found in the most current issue of Electronic Gaming Monthly. The announced tour stops include the following cities: 

June 24-26
Lincolnwood Town Center
Lincolnwood, Ill. 
July 1-3
Rosemont Convention Center
Chicago 
July 8-10
Northlake
Atlanta 
July 15-17
Atlanta Hilton and Towers
Atlanta 
July 22-24
Aurora Mall
Denver 
July 29-31
Plaza Bonita
San Diego 
August 3-7
San Diego Convention Center
San Diego 
August 12-14
Del Amo Fashion
Los Angeles 
August 19-21
Glendale Galleria
Los Angeles 
August 26-28
Vallco Fashion Center
Cupertino, Calif. 
September 2-4
Eastridge
San Jose, Calif.
September 9-11
Southcenter
Seattle 

Jaguar is a trademark of Atari Corp. Atari is a registered trademark of Atari Corp. Other products named may be trademarks or registered trademarks of their owning companies.